The SEO (search engine optimisation) industry is booming, and is showing no signs of slowing down any time soon. Forbes estimates that by the end of 2020, it will be worth $80 billion, so it’s an ever-growing field in which to develop your own business.

This comprehensive course covers everything you needed to know about starting up your own SEO business from scratch. Throughout, you’ll be under the guidance of Joshua George, founder and owner of leading digital marketing agency ClickSlice.

Learn how to start your own SEO business from home

You’ll cover the three options you have if you have no experience of SEO – learning it, outsourcing it or using a hybrid of the two options – and will delve into the motivations for you wanting to start your own SEO business.

Find out how to attract clients for your SEO business

You’ll then be taught how to pick a name, determine your business’s direction and scaling and get an insight into the six key elements you must include on your website to make it successful.

You’ll also decipher the typical SEO workflow process and will differentiate between national and local SEO.

Discover strategies on how to position your SEO business for success

You’ll cover strategies to get clients to your SEO business – including organic listing and cold emails – as well as the three different pricing levels you can charge based on data and on value provided.

Discover how to implement successful business operations

You’ll also be taught on how to set up and send invoices, as well as how to handle client objections, how to keep them happy and how you can use different forms of reporting in which to determine your results.

• How to position your SEO business for success
• How to get clients for your SEO business
• How to price your services
• How to handle sales and close deals
• Client reporting and retention
• Scaling your agency