Apply for Vacancy for Content Writer at Muhlenberg College in the USA. The category for this job is Communications, Marketing, and Public Affairs.

Job Summary:

The Office of Communications has an outstanding opportunity for a creative and thoughtful content strategist experienced with writing marketing copy in support of client goals and strategic organizational messaging. Also, the Online Content Writer/Editor will be responsible for working closely with staff and faculty to craft content that helps various areas of the College appeal to prospective students while also supporting key strategic institutional messaging and helping to differentiate the Muhlenberg experience.

Responsibilities:

• Write compelling marketing copy for areas across the spectrum of the student experience that appeals to prospective students and supports Muhlenberg’s brand story;
• Working with the Vice President and Senior Director of Communications, identify and prioritize areas of the muhlenberg.edu website in need of refreshed content;
• Also, partner with Enrollment Communications Manager to meet identified recruitment communications needs;
• Collaborate with staff and faculty to ensure that their vision and philosophies are effectively represented in a manner targeted toward recruitment of prospective students;
• Likewise, conduct necessary interviews to broaden the storytelling aspect of marketing content and obtain testimonials;
• Write or edit student, faculty or alumni profiles when needed;
• Furthermore, fact check all content to ensure accuracy;
• Manage, update and publish content (text, photos and videos) in the College’s CMS;
• Work with communications staff designer and videographer to fulfill video, photographic and design needs to complete website content work;
• Moreover, may perform other duties as assigned.

Qualifications:

• Bachelor’s degree and a minimum of three years writing experience;
• Demonstrated experience writing for target audiences in digital environments;
• Demonstrated experience editing copy for digital environments;
• Also, understanding of marketing and marketing trends in and outside of higher education;
• Experience actively using a content management system to create and update pages on a website;
• Proficient with Microsoft Suite, Google Suite and Adobe CC;
• Similarly, self-motivated with ability to work independently and collaboratively as an active member of a team;
• Excellent customer relations skills and ability to establish and maintain effective working relationships with internal clients and external vendors as needed;
• Furthermore, passionate about editing, writing and grammar and familiarity with AP Style guidelines;
• Detail oriented and willing to go the extra mile to ensure accuracy.
• Successful completion of background checks, including but not limited to education and national criminal background.

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